Friday, April 10, 2009

Doctor's Statement Sample

Hertz buys Eileo: The car-sharing software on the strategic target

The message "Hertz Acquires Eileo" first acts mainly from the German perspective as an international side note. The car-sharing software providers and inverse cantamen / EBuS interest as a competitor, it has more, because now they know why Hertz has opted for the more inexperienced software company from France. Eileo could buy (probably relatively cheap) completely.

With this step, a development in the background even more evident. Large suppliers want to be at best to the initial and transitional "normal" customers of a car-sharing software or a system level. In the long term it must be "their" software. Hertz said in unison and say, German Railways, Sixt, DaimlerChrysler, VW, Zipcar, Avis, etc.

But there is also a change to the experiments in the last ten years: the big companies are well established, that in car-sharing system puts a lot of know how. So does the purchase of an existing software now much more rewarding to have to because there was so much to protect against a variety of car-sharing experience itself does not make.

Again, the German car-sharing industry feels in principle with four software vendors in a good position. If you look around the world (and considered only those vendors who sell software to car-sharing providers with at least 100 vehicles), the world has to buy Eileo only two other software providers. From that total of six software providers worldwide, including four majority car-sharing providers (Mobility / MobiSoft, cantamen / EBuS, DB and cambio). Stay 2 companies (inverse and the friendly U.S. duo metavera / opencar.net) that are "free".

The importance of inverse in the German car-sharing, the "acquiring" culture is the large companies but then strategically relevant, German, even for the well-established market.

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